« Regarder du sport en direct est devenu l’exception et non plus la règle. Désormais, les fans ne regarderont le sport en direct devant un écran que lorsqu’ils peuvent s’attendre à un moment fort de la saison », déclare Arnaud Simon, directeur général d’In&Out Stories, société de conseil pour organi...
Rights holders must be aware ! This is THE major shift in sport consumption since television. They must embrace that change and play with it.
For the last 4 decades sport was about live and TV. The whole rights business mode was built on these 2 pillars. BREAKING NEWS : it's over !
Media - Paris - Wednesday, December 23 2020 - Interview by News Tank Football
"Canal+ has a unique opportunity to close the market for several years. We can therefore imagine that they will take advantage of this opportunity to do so at an amount that is convenient for both parties. They can kill ...
Broadcasting in football : the state of play
Since the first televised match was aired in the UK in the late 1930s, football’s relationship with broadcasting has evolved to become symbiotic. Television coverage has been the primary driver of revenue growth during the last 20 years for clubs and as...
Happy to announce that In&Out Stories will run Ultimate Tennis Showdown 2021 Media Distribution global campaign.
First season has been a major success for UTS revealing to the world in more than 100 countries a new disruptive tennis format wrapped in a world-class TV production played by the best...